Waldorf Towers Hotel
An iconic destination in the heart of South Beach, where sleek sophistication meets retro, playful energy. The Waldorf Towers Hotel is a vibrant brand, so you'll naturally find color a huge component in how we present our personality to the world.
Energizing
Retro
Vibrant
Welcoming
Playful
The vibrant logo draws inspiration from the building’s facade and architectural elements designed by Albert Anis in the year 1937.
As a dynamic brand, color, shape and patterns play a significant role in expressing it’s personality. We have created a set of brand patterns and graphics to use across all communications.
Featuring brand colors and iconic symbols, they are used to complement photography and typography.
ADDY 2024
Gold Logo Design
Gold Art Direction
Gold Integrated Brand Identity
